If you’re new to chickens, this guide is designed to grow with you and your flock. We’ll walk you through those early life stages with plenty of expert nutrition advice and stories from real chicken owners just like you.
But consider this more than a guide. It’s also a place to capture all the little moments and memories, too. Think part playbook, part journal and part photo album.
You're not a mother hen, so it's natural to have questions about how to raise chicks, ducklings and other poultry. These guides have everything you need to give your fluffy ones the best possible start.

Raising backyard chickens is especially exciting when you have a partner in the process. That’s why we created this guide with week-by-week tips for getting started, from day one through that first egg around week 18.

Finding your first egg is a magical moment, and it’s just the beginning. With the right nutrition and care, you’re in for years of farm-fresh eggs. This guide covers how to care for and support your hens through their laying years.

If you’re like us and have been raising backyard chickens for a few years, you may have ducks on your mind. They can be a fun addition to any backyard flock, so check out this guide if you’re ready to dive in.
Purina® feeds are designed to support every stage of your flock's growth. With quality, research-backed nutrition you can feel confident you're giving your birds the start they need for a happy and healthy life..

Visit your local retailer or shop online to stock up on the nutrition your young ones need.