Feed Greatness Challenge

Congratulations! You’ve taken the first step on your path towards feeding greatness. The next 60 days will fly by.*

Feed Greatness Challenge

Congratulations! You’ve taken the first step on your path towards feeding greatness. The next 60 days will fly by.*

To improve your trial experience, there are two items to note:

  • Troubles receiving email. Your first email may take up to 48 hours, and sometimes it can get caught in a spam filter. If you have previously participated in a horse Feed Greatness Challenge, you will not receive an email.
  • Coupons difficult to print. Please note, you will be asked to install a program from Hopster to print the coupon. This step helps us prevent fraudulent coupon use.

Getting Started With the Feed Greatness® Challenge

After signing up, you will receive an email with two digital buy 1, get 1 free feed or supplement coupons. The email will be delivered in the next 24 - 48 hours. If for some reason, you don’t receive this email, let us know at (800) 227-8941 or email: pmiweb@landolakes.com

We strongly encourage all participants to collaborate with their local Purina retailer to select the right feed or supplement for their horse to ensure a successful Challenge.

  1. Talk with your local retailer to determine the proper feed or supplement for your horse based on age, activity level, forage conditions and more. 
  2. Request a Purina weight tape for your local retailer.
  3. Plan for what day you will start feeding Purina (day 1). Before getting started, review and download the materials located under Additional Resources.
  4. On day 1, take a photo of your horse. Label this the ‘before’ photo.
  5. Over the next 60 days, monitor your horse’s performance and health and utilize the provided materials to help guide you.
  6. At the end of 60 days, take another photo of your horse and label this the ‘after’ photo.
  7. Share your journey, including the ‘before’ and ‘after’ photos with us on our Facebook page.
  8. Rate your product either during or after the Challenge.
  9. We will send you a survey after 60 days to get your candid feedback on your overall experience.

Additional Resources

Download the resources below to help guide you through your Feed Greatness® Challenge and help monitor your horse’s overall health and performance.

What You’ll Notice

Over the next 60 days, keep an eye out for:
  • Healthy skin and shiny coat
  • Bright eyes
  • Optimal muscle tone
  • Good attitude
  • Less feed required to maintain condition
  • Overall bloom and health

How to Contact Purina During Your Feed Greatness® Challenge?

Team Purina is standing by to answer any questions you might have and will be by your side along the way. Contact us using any method you feel most comfortable with:

  • Customer Service Line: (800) 227-8941
  • Customer Service email: pmiweb@landolakes.com
  • Ask the Expert: Ask-an-expert
  • Send us a question on Facebook or talk with your local Purina retailer.
*The Feed Greatness Challenge is open to consumers, one trial per 12 months, per household. If you have participated in a trial within the last 12 months, you will not receive a coupons or emails.